Suvarna News gets it right with Karnataka poll predictions

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The recently held Karnataka Assembly elections were extensively covered by news media, with all of them carrying their own predictions of the poll outcome. The poll results are out and a new Chief Minister is at the helm in the state. Now is the time to consolidate the gains of the poll coverage.

One such channel celebrating its coverage of the polls is Kannada news channel Suvarna News, and the reason is the accuracy rate of Suvarna News – C Fore exit poll results, which the channel is claiming had an accuracy rate of near 100 per cent.

According to Suvarna News, this is the third time that the channel has predicted the results with such accuracy (after the 2008 Karnataka Assembly Elections and 2009 Lok Sabha Elections).

Karnataka Assembly Elections 2013: Suvarna News exit poll results vs. final tally:

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C Shyamsundar, Executive Director & Chief Executive Officer, Asianet News Network said, “We have proved yet again that our understanding of Karnataka politics and Kannadigas is deep-rooted. Like in 2008 and 2009 elections, this time too we got our predictions right. We are proud that we did a hat-trick on getting election predictions right.”

Suvarna News had extensive line-up of programming for the elections under the theme of Karnataka Kurukshethra for the entire month of April. Programmes such as ‘Janamatha’ (People Verdict), ‘Loudspeaker’ (Voice of the voters), ‘Cover Story’ and ‘News Hour’ featuring viewers’ opinions, helped the channel in deep-routed understanding of the voters.

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