Mumbai: As the release date of his film Happy New Year is nearing, Shah Rukh Khan is back to hogging headline space.
Currently, the team is thinking of doing an international promotional tour with the entire star cast. It is being touted as the most expensive and most innovative promotional idea of all times. But while that is still a work in progress, here’s one more nugget to add more power to brand SRK. We hear Shah Rukh has been roped in to be the brand ambassador for a real estate company based in UAE.
From representing Kolkata to leaving his stamp on Dubai soil quite literally, SRK’s international popularity seems to be at an all-time high. Besides SRK, former cricketer Sunil Gavaskar too has been roped in to be ambassadors of housing development projects in Dubai.
Shah Rukh’s name getting attached to the project has certainly added more respect and value to it. With bigwigs like the Bachchans, Salman Khan, Shilpa Shetty, Raj Kundra and SRK having invested in real estate properties in Dubai, the market for India and other Asian countries has opened up in a large way.