DSF sales at 6,000 outlets in 70 malls in Dubai, entertainment shows by international performers become added attractions.
Families on a shopping spree can start crossing off items on their shopping lists with irresistible Dubai Shopping Festival (DSF) sales at 6,000 retail outlets in 70 malls across Dubai.
Fashionistas planning on a new wardrobe will be spoilt for choice with all that designer items on offer during DSF’s 32-days of celebrations.
Hosted by the Dubai Festivals and Retail Establishment (DFRE), an agency of the Department of Tourism and Commerce Marketing (DTCM), this edition’s DSF theme ‘Shop At Your Best’ is translated by every participating malls across the emirate with rewards for every shopper by offering them the chance to win luxury cars by just spending Dh200.
The fabulous entertainment shows held by international performers are added attractions.
Musical bonanza at Mall of the Emirates
The Mall of the Emirates has come alive with unbeatable prizes and a musical bonanza, packed with an hour-long line up of pop music, upbeat tracks and dance performances. The Bubble Show adds that extra sparkle to the DSF celebrations from 5pm to 9pm daily. The incredible performance feature young street dancers of Nu Sxool, finalists of ‘Britain’s Got Talent Show’ and winners of the World Championship Street Dance. Katy Perry impersonator will grace the stage as a tribute to the popular pop star herself. The mall also has unbeatable discounts, promotions and raffles.
A soap bubble magician performs his special magic tricks on stage, and a squad of vibrant cheerleaders and special entertainment in the form of the amazing One Direction tribute are mesmerising shoppers.
Featuring a live band and a troupe of incredible performers donned in attractive costumes, back-up dancers and more, the show is a crowd puller.
Family time at BurJuman
Popular cartoon shows Teenage Mutant Ninja Turtles, Teletubbies and the Circus Canada troupe are entertaining audiences at BurJuman.
While the multi-coloured Teletubbies — Tinky Winky, Dipsy, Laa-Laa and Po — enthralled audiences, both young and old, till Saturday, Ninja Turtle fans have the chance to catch up with their coolest and greenest superheroes in an interactive stage show until January 18. The green-fighting machines namely Leonardo, Raphael, Michelangelo and Donatello, impress audience with their skills and humour. Kids can get them all at the mall daily at 6.15pm, 7.45pm and 9.15pm. The Teenage Mutant Ninja Turtles are also there for a 10-minute meet and greet session after their power-packed performances.
BurJuman is also home to the spectacular Circus Canada troupe that has come comes to Dubai from a country famed for its modern-day cirque arts. Embracing the style and quality of the renowned Cirque du Soleil, the show will feature the best circus performers in the world. From slapstick performances by costumed clowns, to stunning acts by contortionists, acrobats, jugglers and an amazing ring master, the show will be held at BurJuman from January 24 until February 1, twice daily. Families can also get up close and personal with the international artists during an interactive session after every show.
Imad Abdul Malak, Marketing and PR Manager, BurJuman, said that every DSF, BurJuman puts together a unique and rewarding shopping fiesta. “In line with this year’s theme, ‘Shop At Your Best’, the DSF fiesta at BurJuman only gets bigger and more enjoyable. Apart from the huge discounts and great offers at the mall’s high-street fashion labels and luxury brands, a line-up of exciting stage shows and raffles will ensure that the entire family can take home great memories. We invite everyone to make the most of our DSF offerings,” he said.
Great shopping deals at Mercato
Shoppers at Mercato, the only Italian-themed mall in Dubai, can pick up fabulous lifestyle, home décor and wardrobe selections at discounted prices with promotional sales ranging from 25 percent to 75 percent during the 19th edition of the DSF.
The mall has its doors open until midnight everyday of the festival so visitors can make the most of the incredible offerings.
At a minimum purchase of Dh200, shoppers at Mercato and Town Centre Jumeirah can enter an incredible prize draw that provides every participant the amazing chance to win a wealth of prizes including a brand new Infiniti car QX 70, a luxury holiday trip to the reputable The Chateau Spa and Organic Wellness Resort in Malaysia and up to Dh50,000 worth of jewelry vouchers sponsored by Damas. All Privilegeplus members are entitled to two raffle coupons on every Dh200 they spend.
Rewarding experience at Dubai Outlet Mall
At Dubai Outlet Mall, visitors walk into a super shopping extravaganza, fun-filled entertainment, exciting offers and a chance to drive away with a Jeep Grand Cherokee this DSF.
Bargains galore, non-stop offers and special promotions promise to enhance the scale of this festival. A variety of exciting events such as the third International Kite Fiesta Dubai 2014 and the annual Star Hunt programme, coincide with DSF, providing added value to visitors.
Vishal Mahajan, Director of Dubai Outlet Mall, said this DSF, Dubai Outlet Mall welcomes shoppers to a rewarding experience and an exciting line-up of greater value, grander rewards and a gamut of exciting events and entertainment promises to keep our visitors busy throughout the month-long festivities. “We are pleased with our continued association with DFRE and look forward to yet another successful collaboration dedicated to our valued patrons.”
Shoppers can also further enrich their experience by entering the Spend & Win promotion, whereby every Dh250 spent at the mall allows them a chance to enter a draw to win a Jeep Grand Cherokee 2014. The bargain hunters will be in for a treat as individual retailers will also have their own promotions in addition to the everyday discounts of between 30 and 90 per cent off on their products. So customers will get amazing offers on fashion, accessories, furniture, homeware, sports gear, leather goods and jewellery.
Tempting promotions at Reef Mall
Amazing raffles along with huge discounts are attractions at Reef Mall.
Tempting promotional offers and comic relief by The Smurfs ensure a fun-tastic experience for the entire family. The Smurfs will be at the mall spreading “Smurftiness”, with their three daily shows until January 18.
The musical shows at 5.15pm, 6.45pm and 8.15pm, featuring Papa Smurf’s and Clumsy Smurf’s comic routines, will set the stage for an unforgettable time. Audience can look forward to tapping their feet to some up-tempo tracks and dance numbers with their favourite blue cartoon characters. After the show, both kids and their parents also have a chance to mingle and pose with the Smurfs during a meet and greet session.
Families also get a fabulous opportunity to take home 2 Renault Dusters, by spending just Dh100 at the mall.
Imad Abdul Malak, Marketing and PR Manager, Reef Mall, said: “During this year’s shopping extravaganza, we carry the tradition forward and offer a fun-filled and rewarding DSF experience tailored for all ages. The promotional sales and incredible deals have the best in store for parents, while for kids it’s time to get ready for some exciting musical action. We welcome families to join in for all the fun that awaits them at the mall.”
Gold wins at Arabian Centre, Lamcy Plaza
It’s the Midas touch waiting to work its magic at two of Dubai’s leading shopping and entertainment destinations — Arabian Center and Lamcy Plaza. Whatever be the weather outside, it will be raining 24-carat gold at these two prominent Dubai landmarks, courtesy of a joint gold promotion during DSF.
Shoppers at Arabian Centre and Lamcy Plaza will be entitled to raffle coupons at a minimum purchase of Dh200, that will give them automatic entry into weekly draws at both malls.
While the first two winners at each mall would take home100gm of 24 karat gold, a third winner will bag 50gm of 24 karat gold.
Arabian Centre has packed a punch this DSF, with an extravagant celebration of Thailand. The entire mall is decked up with the exotic banners, festoons and lanterns ringing in an authentic Thai ambience. Exhibitors will showcase a rich ensemble of Thai handicrafts, clothing, cosmetics and culture. Besides, a host of artistes from every nook and corner of Thailand have been flown in to present 18 to 20 myriad forms of visually appealing dance and martial art performances each day of the month-long Thai fest coinciding with DSF.
Lamcy Plaza too has a spectacular entertainment schedule, which will revolve around a gold theme. Ubiquitous by their presence will be gleaming golden statues depicting heroes from Greek mythology with a view to giving visitors a taste of Greece’s glorious past. Adding zest to this year’s DSF is a stellar entertainment line-up comprising performances by Glen Perry’s Music Institute and the Harmony Music Institute along with the colourful slinky show. Besides, Ronald McDonalds will be at hand to regale children with games, activities and photo opportunities galore. Talented drummers will showcase a spectacular performance for the audiences at the mall.
Tim Jones, Chief Operating Officer, Arabian Centre and Lamcy Plaza said: “The unique cultural offerings and spectacular entertainment galore at both our malls promises to make shopping a truly memorable and rewarding experience for our valued visitors.”